Affordable Term Life Insurance Made Easy

Get a free instant quote and compare premiums and policy benefits from Canada's top life insurance companies.

Why Choose the Term Guy?

  • Online quotes showing premiums AND policy benefits from a dozen of Canada's top life insurers.
  • Custom discounts not found anywhere else.
  • Easy to understand expert level advice.
  • Independent broker with Canada's top life insurers.

Get Your Free Quote

Types Of Life Insurance Explained - Part 4: Permanent Life Insurance

15/07/2025

Transcript

In this video we’re going to look at a type of life insurance called permanent life insurance.

If you recall from our previous videos, permanent life insurance is defined by a policy that has premiums that are level for life. In contrast with term insurance which is very inexpensive now but becomes more unaffordable as we get older. Permanent insurance will be much more expensive than term insurance when you initially purchase it but because the premiums never go up they stay level and term insurance premiums do go up, over the long term permanent life insurance will actually be cheaper. Therefore permanent life insurance is appropriate for people who need life insurance whenever they pass away whether it be tomorrow or when they’re 95 years old. It’s going to be the cheapest cost over your entire lifetime.

Now there’s two different types of permanent life insurance; one is called whole life insurance the other is called universal life and in future videos we’ll delve into some idiosyncrasies of those two policies. But the thing to keep in mind is; the primary attribute you care about with permanent life insurance is that the premiums are level over your entire lifetime. That’s where permanent life insurance really shines.